寶可夢將與英國倫敦自然史博物館展開官方聯名合作限定特典卡片
寶可夢正式宣布將於2026年與英國倫敦自然史博物館(Natural History Museum, London)展開官方聯名合作,這次合作不僅象徵寶可夢品牌首次與世界級自然科學博物館深度結合,也被視為寶可夢IP走向「教育性與文化性」的重要里程碑。其中最受矚目的亮點,莫過於為本次活動量身打造的限定特典卡片,在消息曝光後立刻引發全球玩家與收藏圈的高度關注。
本次推出的聯名特典卡以「博物館的皮卡丘」為主題,並非一般尺寸的對戰用卡,而是極具展示與收藏價值的Jumbo特大尺寸卡片。卡面設計相當講究,畫面中皮卡丘現身於倫敦自然史博物館的展覽空間內,背景清楚可見化石翼龍與怪顎龍的化石標本,巧妙地將寶可夢世界中的化石系寶可夢,與現實世界的古生物研究相互呼應,呈現出「想像與科學交會」的視覺概念。這張卡片的整體藝術風格細膩溫潤,並非走商業感強烈的路線,而是偏向博物館典藏插畫的氛圍。值得一提的是,這張卡的繪師正是曾操刀全球爆紅「梵谷皮卡丘」的同一位藝術家,這也讓不少收藏家將其視為具備長期文化價值的作品,而不只是短期話題卡。
在取得方式方面,官方刻意維持高度稀缺性,進一步強化收藏吸引力。自2026年1月26日至3月22日活動期間,必須親自前往倫敦自然史博物館館內的Cranbourne Boutique快閃店,購買指定聯名周邊商品,才能獲得這張Jumbo特典卡,每人限領一張,且數量有限、送完為止。由於博物館本身就是熱門觀光景點,加上寶可夢的強大號召力,實際上想順利入手並不容易。除博物館現場之外,自1月30日起,英國境內部分指定零售通路也會配合活動提供該卡片作為購物贈品,但同樣設有限量條件,並非所有店家都能取得。官方也特別強調,這張卡片不會透過線上商店販售,也不會在英國Pokémon Center官網進行配送,明確將取得門檻鎖定在「實體到訪」與「英國在地通路」,進一步推高其收藏稀有度。
整體活動主題名為「Pokécology」,概念上是將寶可夢的生態設定與現實世界的生物多樣性、演化歷史與自然保育議題結合,讓孩童與一般遊客在熟悉的寶可夢角色引導下,重新認識自然史博物館的學術內容。雖然博物館本身為免費入場,但配合聯名活動的快閃店與部分展區採取事前預約制,由於需求遠超預期,多數時段在活動初期就已被預約額滿,顯示這次合作的熱度並非僅限於寶可夢粉絲,也吸引大量親子族群與文化觀光客。
除了卡片之外,現場也同步販售多款限定周邊商品,例如融入博物館建築外觀元素的皮卡丘玩偶、服飾、文具與紀念品,整體設計風格偏向典雅而非卡通化,明顯鎖定更廣泛的年齡層。綜合來看,這次寶可夢與倫敦自然史博物館的聯名,不只是一次單純的商品合作,而是一場結合娛樂、藝術、教育與文化象徵的跨界企劃,而那張「博物館的皮卡丘」特典卡,正是整個企劃最具代表性的收藏核心。
Pokémon has officially announced a collaboration with the Natural History Museum in London for 2026. This partnership not only marks Pokémon’s first deep collaboration with a world-class natural science museum, but is also widely seen as an important milestone in the brand’s move toward greater educational and cultural significance. The highlight of this collaboration is a specially produced promotional card created exclusively for the event, which immediately drew global attention from players and collectors alike as soon as the news was revealed.
The promotional card, themed “Pikachu at the Museum,” is not a standard playable card but a Jumbo oversized card designed primarily for display and collection. Considerable care has gone into its visual design. The artwork depicts Pikachu inside the exhibition halls of the Natural History Museum in London, with clearly visible fossils of Aerodactyl and Tyrantrum in the background. This composition cleverly links fossil Pokémon with real-world paleontology, visually expressing the idea of imagination intersecting with scientific research. The artistic style is refined and understated, closer to museum illustration than commercial card art. Notably, the card was illustrated by the same artist who created the globally acclaimed “Van Gogh Pikachu,” a detail that has led many collectors to view this card as a piece with lasting cultural and artistic value rather than a short-lived promotional item.
As for how to obtain the card, the organizers have deliberately maintained a high level of exclusivity, further enhancing its appeal. From January 26 to March 22, 2026, visitors who purchase designated merchandise at the Cranbourne Boutique pop-up shop inside the Natural History Museum will receive the Jumbo promotional card as a bonus. Distribution is limited to one card per person, while supplies last. Given that the museum itself is already a major tourist destination, combined with Pokémon’s enormous global popularity, acquiring the card in person is expected to be highly competitive. In addition to the museum, selected retail outlets within the United Kingdom will begin offering the card as a purchase bonus starting January 30, though availability will again be limited and restricted to specific stores. Pokémon has explicitly stated that the card will not be sold through online shops, nor will it be distributed via the UK Pokémon Center website, ensuring that acquisition remains tied to physical visits and UK-based retail channels, thereby reinforcing its rarity.
The broader event is themed “Pokécology,” a concept designed to connect Pokémon’s fictional ecosystems with real-world biodiversity, evolution, and conservation. Through familiar Pokémon characters, visitors—especially children and families—are encouraged to engage more deeply with the museum’s scientific content. While general admission to the museum remains free, the pop-up shop and certain exhibition-related experiences require advance reservations. Due to overwhelming demand, most time slots were fully booked shortly after reservations opened, demonstrating that interest extends beyond Pokémon fans to include families and cultural tourists.
Alongside the promotional card, the event also features a range of exclusive merchandise, including Pikachu plush toys, clothing, and stationery inspired by the museum’s architecture and design motifs. These products lean toward an elegant, museum-style aesthetic rather than a purely cartoonish look, clearly targeting a wider age range. Overall, the Pokémon × Natural History Museum London collaboration is more than a simple merchandise tie-in; it represents a multifaceted project combining entertainment, art, education, and cultural symbolism. At the heart of it all, the “Pikachu at the Museum” Jumbo card stands as the most iconic and collectible centerpiece of the entire collaboration.
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